How to report infringements on Windows Store

Victims of suspected brand fraud should complete an online form and send it to the Microsoft legal team. Microsoft will, in turn, contact the app developer to hear their justification for the infringement before making a decision on whether to shut down the app.

https://support.microsoft.com/en-us/getsupport?locale=EN-US&oaspworkflow=start_1.0.0.0&wfname=RAVCI&wf=0&ccsid=635766095960303078

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