Singles Day 11.11 - Is your brand ready?

Singles Day China 11.11.2017

With a whopping $17,8 billion worth of merchandise sold in one single day last year on Alibaba, are you ready for this years Single Day (11.11.17) which is expected to surpass 2016?  Single's Day was just a simple festival thought up by some students in China, but now it has become the largest shopping event on the online Chinese shopping calender. 

For consumer products, make sure you put a lot of your focus on Chinese selling platforms, particularly Alibaba and JD during November, as the number of fraudulent listings will be extremely high during this sale period. 

If you would like any assistance with your brand protection during the Singles Day event, please contact Yellow Brand Protection immediately.

Are you ready for Singles DayAre you ready for Singles Day